The ALDI Story
The smarter way to shop for over 100 years.

ALDI’s story began in the German town of Essen in 1913, where the family of Albrecht started selling basic grocery in a small shop. Throughout the century, ALDI has grown from a small family business into an international retailer, with over 10,000 stores around the world, serving millions of customers in over 10 countries.

All of the products from our exclusive brands are sourced by our very own team of quality experts and undergo regular in-house testing and independent laboratory analysis for transparent quality and safety assurance.

ALDI has remained steadfast to one principle that has guided them since ALDI’s story began in Germany more than 100 years ago – that is providing high-quality products to our customers at great value.