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ABOUT YCC

ASOS

They believe in a world where you have total freedom to be you, without judgement. To experiment. To express yourself. To be brave and grab life as the extraordinary adventure it is. So they make sure everyone has an equal chance to discover all the amazing things they’re capable of – no matter who they are, where they’re from or what looks they like to boss. They exist to give you the confidence to be whoever you want to be.

 

Fashion democracy
Choice for all
their audience (AKA you) is wonderfully unique. And they do everything they can to help you find your fit, offering their ASOS Brands in more than 30 sizes – and they're committed to providing all sizes at the same price – so you can be confident they’ve got the perfect thing for you. they’re also proud to partner with GLAAD, one of the biggest voices in LGBTQ activism, on a gender-neutral collection to unite in accelerating acceptance.

 

Body positivity
It’s super-important for us to promote a healthy body image – they’re not about conforming to any stereotypes – so they work with more than 200 models to represent their audience. And they’re not in the business of digitally altering their appearance either… there’s no reshaping or removing stretch marks here. Their models are part of the ASOS family and they support them by following a Model Welfare Policy.